In the previous video we talked about how a fully expressed or ‘actualized’ individual is one who is accessing both brain hemispheres; is tapping into their analytical and deductive capabilities, and is simultaneously working intuitively and creatively. Such a person has become a Balanced-Brained Individual: one that has learned how to be both effective and receptive (empathetic) at the same time.

Such an individual is also fully expressed. That means they experience a kind of awareness of being “in the flow”. In other words, that means that they are effective and receptive at the same time. We all know that here can be no yin without a yang – and being both effective and receptive is integral to interviewing success; and in life, generally speaking.

Being both effective and receptive is critical to interview success and the perfect interview. Being “effective” in an interview means that you communicate with others in a manner that  effectively “sells” you in increments of a minute (more about this coming up shortly) and being “receptive” means that you must be “receptive” to the interviewer’s questions, their manner of communicating, their vocal intonations, facial expressions and their comportment – otherwise known as “body language”. In other words, you have to be listening and paying attention to more than just their words – because what you’re communicating to THEM, isn’t just words. It’s the whole “package” – and that package is YOU.

This is the key to a successful interview: being able to speak and think simultaneously; being at once receiving and engaging; communicating effectively and affectively, looking and sounding your very best – and being brilliant!

Sound daunting? It shouldn’t. All these are perfectly realistic and attainable attributes. You can learn how to be all of that and more – and ace every interview – and get the job you want. Though it will require time and effort. Because we all know you don’t get something worthwhile for nothing!

The first step is: being thoroughly prepared. That includes researching the company, writing down all the key points you need to cover, seeing if you’re a “fit” for their company culture, making sure that your values are aligned with the company you’re proposing yourself to, and practicing your responses in an effective way.

Just a little note about the values comment: accepting a job offer is not much different than entering into any other kind of relationship – even marriage. Face it. You’re going to be spending at least 40 (if not 60 or more) hours a week being IN a relationship with your employer. If it’s to be a win/win situation for both parties, your core values: what you stand for, what you believe in – must be aligned with the company’s. If not, believe me, even if you pretend – or try to fool yourself for a short while – eventually this “relationship” won’t work out. Besides, why WOULD you want that job anyways? In short, you can save yourself a lot of grief down the road by doing your research up front – and getting clear about what you’re potentially getting yourself into.

To view other videos in the “Marketing You” Video Series about marketing yourself to employers and recruiters please view Introduction to Marketing You, Success and Creative Visualization, 60 Second Pitch,  Job Interview Tips, Resume Writing and Resume Cover Letters videos. The next video in this series is The Perfect Interview.

You may also want to download one of our Marketing You FREE E-books or visit our vast Resources Section including Tax Tip Videos and the Interview Coach articles.