The competition out there is fierce.  Often several hundreds of job candidates compete for one position. Who’s going to get hired? Research shows that having strong communication skills is where it’s at these days. In fact, potential employers are 30% more likely to offer a position to a job candidate who has superior communication and interpersonal skills even if they’re not as qualified as someone who has the exact qualifications for the job yet lacks in communication or ‘people’ skills.

One of the best interview tips is learning if you use your Right Brain versus Left Brain.

According to Daniel Pink, author of the New York Times and Business Week Bestseller, A Whole New Mind, we have moved from an economy and society built on the left-brained, logical, linear, computer-like capabilities – or rather, the Information Age – to an economy and a society built on the right-brained, inventive, empathic, big-picture capabilities of what’s risen in its place – the Conceptual Age. Putting it simply, in this new Conceptual Age we find ourselves in NOW, the old paradigm of being a ‘human doing’ (or a function fulfilling entity) no longer works.

That’s why it’s important to understand exactly how YOU are wired right off the top, or putting it another way, just how left or right-brained you are, so you can succeed at managing the greatest balancing act of all time: becoming balanced-brained, which is the same thing as becoming an ideal job candidate so you can ace any interview.

For anyone who is unfamiliar with the science of right/left brain dynamics, allow me to explain:
We have two brain hemispheres, a left and a right. They are connected by communication fibres though they operate independently and function in completely different ways. The left side is concerned with logic, deductive reasoning and language function. The right side is concerned with imagination, insight, vision and communication skills.

It therefore takes a Whole Brain to make a Balanced Individual, and it takes a Balanced Individual to achieve ‘A Perfect Interview’.

You may still be wondering what the need to understand brain science has to do with getting hired: well, Thomas Edison said, “What you are will show in what you do.” It’s therefore important to understand exactly WHO YOU ARE in order to maximize your innate potential and apply it to the task at hand – which is not only getting hired, but finding the right ‘fit’ for you in the workplace – and acing your next interview. You will need to use a combination of your left (analytical) and right (communication) -brain skills in order to do all of these things successfully and become an ideal job candidate and market yourself successfully.

To view other videos in the “Marketing You” Video Series about marketing yourself to employers and recruiters please view Introduction to Marketing You, Success and Creative Visualization, 60 Second Pitch,  Job Interview Tips, Resume Writing and Resume Cover Letters videos. The next video in this series is Interview Skills for Right or Left Brained Thinkers-Video 5

You may also want to download one of our Marketing You FREE E-books or visit our vast Resources Section including Tax Tip Videos and the Interview Coach articles.